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    <description>Notes from the Leadiver team on finding sales leads in public conversations on Reddit, YouTube, LinkedIn and Facebook.</description>
    <language>en</language>
    <lastBuildDate>Mon, 10 Aug 2026 00:00:00 GMT</lastBuildDate>
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      <title>A field guide to subreddit rules for founders</title>
      <link>https://leadiver.com/blog/a-field-guide-to-subreddit-rules-for-founders</link>
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      <description>Which subreddits welcome founders, which allow promotion only in a stickied thread, and which to treat as read-only. Plus how to read any subreddit&apos;s rules in thirty seconds.</description>
      <pubDate>Mon, 10 Aug 2026 00:00:00 GMT</pubDate>
      <category>reddit</category>
      <category>self-promotion</category>
      <category>founders</category>
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      <title>Reddit marketing in 2026: a practical playbook for founders</title>
      <link>https://leadiver.com/blog/reddit-marketing-2026-playbook-for-founders</link>
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      <description>The full organic Reddit playbook: find the right subreddits, clear the karma bar, warm up an account, post the formats that actually work, and know when ads are worth it.</description>
      <pubDate>Mon, 10 Aug 2026 00:00:00 GMT</pubDate>
      <category>reddit</category>
      <category>marketing</category>
      <category>founders</category>
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    <item>
      <title>Run your lead-gen AI for free with a local model</title>
      <link>https://leadiver.com/blog/run-your-lead-gen-ai-for-free-local-model-setup</link>
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      <description>A plain setup guide for running the AI on your own machine: which tool to use, which model fits your RAM, and how to point an app at it. No API bill, no data leaving your laptop.</description>
      <pubDate>Sun, 09 Aug 2026 00:00:00 GMT</pubDate>
      <category>local ai</category>
      <category>how-to</category>
      <category>privacy</category>
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      <title>YouTube comments are a goldmine almost nobody mines</title>
      <link>https://leadiver.com/blog/youtube-comments-are-a-goldmine-nobody-mines</link>
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      <description>Under the right video sits a room full of people mid-decision. A playbook for which videos to watch, what to look for in the comments, and how to show up without being the spammy brand.</description>
      <pubDate>Sun, 09 Aug 2026 00:00:00 GMT</pubDate>
      <category>youtube</category>
      <category>lead generation</category>
      <category>marketing</category>
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      <title>Finding leads where the conversation already happened</title>
      <link>https://leadiver.com/blog/finding-leads-where-the-conversation-already-happened</link>
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      <description>Why we built a desktop agent that reads Reddit and YouTube like a person, scores who&apos;s a fit, and drafts a reply you actually send yourself.</description>
      <pubDate>Sat, 08 Aug 2026 00:00:00 GMT</pubDate>
      <category>product</category>
      <category>lead generation</category>
      <category>founders</category>
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    <item>
      <title>Your buyer is asking ChatGPT, and it&apos;s quoting Reddit</title>
      <link>https://leadiver.com/blog/your-buyer-is-asking-chatgpt-and-its-quoting-reddit</link>
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      <description>Buyers now ask an AI before they visit your site, and the AI answers mostly from Reddit. Here&apos;s what that changes, and why gaming it is a trap.</description>
      <pubDate>Sat, 08 Aug 2026 00:00:00 GMT</pubDate>
      <category>ai search</category>
      <category>reddit</category>
      <category>marketing</category>
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    <item>
      <title>GummySearch shut down. Here&apos;s what still works for finding Reddit leads.</title>
      <link>https://leadiver.com/blog/gummysearch-shut-down-what-still-works-for-reddit-leads</link>
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      <description>A post-mortem on why the biggest Reddit research tool died, an honest rundown of the free and paid replacements, and the one design choice that survives it.</description>
      <pubDate>Fri, 07 Aug 2026 00:00:00 GMT</pubDate>
      <category>reddit</category>
      <category>lead generation</category>
      <category>tools</category>
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    <item>
      <title>How to find people describing your problem in their own words</title>
      <link>https://leadiver.com/blog/how-to-find-people-describing-your-problem-in-their-own-words</link>
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      <description>A practical playbook for finding buyers on Reddit and YouTube: the search operators that beat native search, the phrases that signal intent, and where the real signal hides.</description>
      <pubDate>Fri, 07 Aug 2026 00:00:00 GMT</pubDate>
      <category>lead generation</category>
      <category>reddit</category>
      <category>youtube</category>
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      <title>The 90/10 rule, and what actually gets you banned on Reddit</title>
      <link>https://leadiver.com/blog/the-90-10-rule-and-what-actually-gets-you-banned-on-reddit</link>
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      <description>Everyone quotes Reddit&apos;s 90/10 self-promotion rule. Reddit quietly retired it. Here&apos;s what really triggers a ban, and the groundwork that lets founders post without one.</description>
      <pubDate>Fri, 07 Aug 2026 00:00:00 GMT</pubDate>
      <category>reddit</category>
      <category>self-promotion</category>
      <category>founders</category>
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